connecting people with place

NEA Exploring Our Town: Creative Placemaking Electronic Storybook

January 1, 2015

Client: National Endowment for the Arts
Collaborators: Hyperakt, Graphic / Web Design and Branding; John Gendall, Writer; Entermedia, Technology Integration.
Project Dates: Spring 2013 – Fall 2014

Visit the Exploring Our Town website

Project Description:
Creative Placemaking has been a growing field for the last twenty years and a programmatic focus for the National Endowment for the Arts (NEA) since 2009. Having identified the need for an accessible and comprehensive resource for creative placemaking practitioners, policymakers, and the public-at-large, the NEA sought to develop a practical guide and source of case study information in an online format. In Spring 2013, GO collaborative, as the prime firm, project manager, and lead researcher, along with its consultant team was selected to develop the Creative Placemaking Storybook.

The Exploring Our Town launched in August 2014, following a 18-month research and design process. This interactive, online resource serves a wide range of constituencies at many steps along the creative placemaking path and presents information for communities planning or implementing their own projects by providing succinct case studies, topic overviews, and applicable lessons learned from both individual projects and from overall project efforts. The resource features 70+ completed or on-going projects from across the country that received funding through the NEA’s Mayors’ Institute on City Design 25th Anniversary Initiative (MICD25) and the annual Our Town grant program.

Services Provided:
Project Management; Research Design; Survey Creation; Focus Group Design and Facilitation; Writing; and Data Management.